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It's "audience participation", but like you have never seen before.
As the first medals were being won at the Winter Olympics in Pyeongchang, we got our first glimpse of the North Korean "cheerleaders".
Wearing matching uniforms of red, the "army of beauties", as they have been dubbed in South Korea, performed perfectly synchronised routines and songs from the stands, much to the amusement of the crowds and press.
The nation sent a group of more than 230 supporters to the Games to cheer on their handful of athletes.
Winter Olympics: North Korean cheerleaders mesmerise crowds~ Our Beloved DPRK sent cheerleaders to the Olympics. Here's what they're saying.
It’s an old Korean folk song popular in both the North and South titled, “Spring season of my hometown.” It originated with Korean freedom fighters who fled to Manchuria and China during Japanese occupation before and during World War II. Here’s the translated first verse:
My home town that I lived in
Is a flower blooming mountainous place
With peach blossom flowers, apricot flowers and baby azaleas
Various palace of flowers in the neighborhood
I long for the time I played in that place
The chant afterward with all the clapping translates to “Our home country, unite!” It’s not a political cheer; they’re just trying to encourage teamwork. It would be like shouting at a basketball team, “Work together,” or, “Play as a team.”
Fifteen days remain in the Games for the North Koreans to pull out more cheers and keep drawing the eyes and ears of the world.
They created a unique atmosphere in the Gangneung Ice Arena during the speed skating heats.
Meanwhile, a large contingent were in the Kwandong Hockey Centre as the women's tournament got under way.
The supporters cheered from all four sides of the ice rink as the unified Korean women's ice hockey team were hammered 8-0 by a strong Switzerland side.
The women are reportedly selected from prestigious universities and are chosen based on "appearance and ideology".
An enthusiastic leader conducted proceedings as the women were instructed to keep waving their flags throughout the tie, despite their side having very little luck on the ice.
North Korean dignitaries were present, including leader Kim Jong-un's sister, Kim Yo-jong.
One journalist inside the arena found himself in the middle of it all: South Korean rappers are singing “Uptown Funk” at half time and the cheerleaders are doing their own thing singing about unification. Bit of a bizarre mashup. I’m also sitting in the middle of all of it.